OMNI Community Credit Union has done it again! For the 6th straight year, OMNI has donated backpacks with school supplies to southwest Michigan school districts. Through the Project Backpack program OMNI donated 1000 backpacks this year. The backpacks are distributed to students most in need and are always of good quality. The parents as well as the communities are very thankful and recognize OMNI strive to promote educational excellence.
This relates to corporate responsibility because OMNI has created an organization that gives back. They understand that school supplies are crucial and that people less fortunate need help. OMNI giving away backpacks relates to my group project as well. Being in the Dakine backpack group, we can use this for guidance farther along in our research. This organization mirrors the exact idea of corporate responsibility we have for Dakine. My question would be if OMNI Community Credit Union has the capability to keep this running and increase the area in which it gives backpacks to. I feel like if they could spread this backpack donation project to other companies, it could potentially be a large organization around the country. The possibilities!
This is the site...
http://www.battlecreekenquirer.com/article/20101026/NEIGHBORHOODS01/10260333/Schools+receive+backpack+donation+from+OMNI+Community+Credit+Union
not sure if this is a trade publication. But it is a great idea.
I believe that this is great! However, I feel that they should keep it within the community. It would be great to have outside sources like Dakine to help donate the backpacks. If other community banks took up the idea and helped their community, that would be great for the community.
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